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Business analysis rationale
- What is a business system
- The place of business analysis
- Business analysis versus systems analysis
- Approaches to business analysis
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Strategic analysis in context
- Understanding the organisation’s strengths and weaknesses
- External analysis – PESTLE
- Internal analysis – Resource Audit
- Building a comprehensive SWOT analysis
- Measuring performance – the Balanced Business Scorecard
- Critical success factors and key performance indicators
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A project approach to business analysis
- Business analysis studies as projects
- Terms of reference and project initiation
- Assuring business benefit
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Understanding the situation/issues
- Types of business ‘problem’
- Rich pictures and mind maps
- Defining the problem
- Review of investigation techniques
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Business perspectives
- Analysing stakeholders
- Stakeholder management strategies
- Business perspective – introduction
- Defining the perspective – CATWOE
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Analysing and modelling the business activities
- Modelling business activities
- Five types of business activity
- Consolidating perspectives and business activity models
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Identifying potential solutions
- End-to-end process models
- Exploring the gap between the current and desired situation
- Areas for business improvement (organisation context, processes, people)
- Holistic approach to business solutions
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Making the business case
- Contents of a business case
- Options
- Costs and benefits
- Impacts and risks
- Payback and discounted cash flow
- Presenting the business case
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