On 20th March AssistKD attended the Innovation, Business Change & Transformation Conference Europe.

The day was full of thought provoking and well researched presentations - particular the Keynote from Marc Dowd of Pathfinder4. His presentation was excellent and he left us with a key message of "invest heavily in digital marketing or you will go out of business!"

Another highlight from the day was the session "The Key to Innovation is Epibration" by Michael Van Damme of The Forge. There was a range of messages to take from this session but the key point that stood out for us was "We need to 'Do' innovation not just 'talk' about it"

There was plenty of time between sessions to network with other attendees as well as to visit the exhibition stands.

We left the conference feeling inspired and thinking about what we could carry into Business Analysis Conference Europe later in the year.